What is affiliate marketing and how does it work?
Affiliate marketing is when an online merchant or retailer pays you a commission for traffic or sales generated by your referrals.
It's essentially classic advertising intrusive way. Instead of promoting a product on your website with visual ads, like here:
Does that mean you can create a website, add affiliate links, and watch the affiliate commissions come in?
For now, you just need to know the basics of how affiliate marketing works:
You can recommend a product, service to your followers, customer, people, audience through your website, blog, or email.
Your followers buy the product or service through your affiliate link.
You will be paid a commission for the sales made through your affiliate link.
Let's break this process down in more detail to make sure you know exactly how to create a successful affiliate marketing strategy.
But before you start affiliate marketing, let's take a look at two things you will need.
What You Need To Start Affiliate Marketing?
There are 2 things you will need to get started with affiliate marketing:
- Create a good website, blog in a particular niche. It will be the best way is that choose your own niche.
- Choose affiliate products to promote
1. Create a website(s) for the blog(s) for your targeted niche:
To make money from affiliate marketing, the first thing you need is a website, blog, good following social platform, etc.
When it comes to building your website, you have tons of options. But we highly recommend using WordPress. WordProcess is easy to use and you can design your content as your wish. On the other hand, there Blogspot is also can use to write blogs but it is difficult to design as your wish. You have to download the blog free or paid theme.
With WordPress, anyone can quickly build a professional-looking website in minutes.
Additionally, WordPress has more tools to make their sites perform at a higher level than other website builders.
If you want to make money with affiliate marketing then WordPress is definitely your way to go. This article may help you to create your blog.
Now that your website is built, you need to determine which products to promote which brings us to the second condition for starting affiliate marketing.
2. Choose affiliate products to promote in your contentNow you know what kind of content you are going to produce: researching. You are looking for topics related to your target audience and looking for an answer to the problem they are facing.
After searching your keyword you should have content ideas because you have to insert affiliate links into your content.
The way you insert your affiliate links will depend on the specific article you are writing. There is no point in adding affiliate links to five different products when doing a product review.
On the other hand, if you are presenting the 'Top 10 X Solving Tools' you would want to post multiple affiliate links to increase your chances of more sales.
Paste your affiliate link in strategically as possible.
Here are a few tips you can use to get the most out of the placement of your affiliate links:
Link only where applicable: do not include an affiliate link if it does not fit your content. This type of negatively impacts the user experience as well as costs you may lose sales.
Add links: If you are showcasing many products in one article, make sure to put your affiliate products at the top of the list. Visitors may not have the time to read an entire article. Impress visitors to see your affiliate links early on.
Make the most of your site space - You can use inline banners idea, floating bars idea, sidebar widgets method to promote your affiliate products. This idea increases the impact of your content and may generate more sales.
Step 3) Turn the visitors into affiliate product customers
One of the biggest mistakes new affiliate marketers make is assuming they need to have 10x their traffic if they want 10x their profit.
It doesn't actually work that way, which is good news for you.
Let's say you're promoting a product on your site that you pay $ 50 as an affiliate commission for every sale you make. And imagine that your partner's conversion rate is 2%, which means that for every 100 visitors you send to that website, 2 of them buy the product.
But what if you could send 2x more visitors to the site with affiliate products? Based on the CPC value, you can also double the branch's earnings. Best of all, you don't need to attract more visitors to your site. Instead, you can easily set up a conversion optimization campaign that will increase your earnings.
With conversion optimization software, such as OptinMonster, you can increase your earnings by converting more of your existing traffic into connected customers. This is without a doubt MUCH EASIER than drastically increasing your traffic.
Here's how OptinMonster can help you increase your affiliate income:
a) Create a pop-up campaign promoting an affiliate product
Like it or hate it ... you can't just deny that pop-up works!
Creating a popup campaign is the easiest way to get your visitors' attention and convert more of your visitors into affiliate customers.
OptinMonster offers more than 50 pre-built templates to help you create the right campaign for your affiliate product. From there, we provide many targeting rules and campaign triggers to make sure you're delivering the right message to the right people at the right time during their customer journey.
In fact, this is the exact strategy that Top 6 Digital used to increase their partners' earnings by 30%.
They had a web page about car seats to help parents make the right choice for their child. When the reader exited this page, the following campaign would appear on their screen:
This simple campaign was hugely successful. It caught the attention of the public and brought them to the branch's product page.
b) Show campaigns if users are interested to buy
When it comes to popup campaigns, targeting is very important. With the right targeting, you can show a pop-up campaign to the right users at the right time. Studies show that the best time to show a popup advertisement is when a user is about to leave your site, blog or page.
With OptinMonster's Exit-Intent technology, you can display a popup promoting an affiliate offer the moment your users are about to leave.
Our clients are using Exit Intent along with page-level targeting and seeing huge results.
Page-level targeting able you to create affiliate offers for targeted pages on your site, blog, or page. So when a visitor reads one of your articles, you can show them a campaign that highlights the EXACT affiliate product you mention in that article.
Since the offer you are promoting in that campaign is highly targeted, it is more likely to convert than a generic campaign.
Or take the fitness company Crossrope, for example. They have increased their email list by over 900% by catching abandoned traffic with exit-intent popups.
Step 4) Optimize your traffic for revenue
This next step stems from a strategy driven by something called "the 80/20 rule."
The 80/20 rule in this case suggests that 80% of your profit comes from 20% of your content. Obviously, it's not an exact statistic, but the basic principle is established:
Identify your most converting content and make it a priority for affiliate campaigns.
Once you know that a particular message or video is engaging with your audience, you can set up a targeted campaign with OptinMonster to increase affiliate sales.
This is a much better plan of action than blindly creating campaigns for every page on your site. How do you start?
Jump to your Google Analytics dashboard, identify the articles bringing in the most content, then create targeted campaigns for those URLs.
And if you really want to up your game, you should consider buying MonsterInsights:
MonsterInsights is the world's no 1 Google Analytics (GA) plugin. Many digital, online marketers like the idea of collecting data from Google Analytics, but sometimes they get annoyed, confused,, or intimidated by the Google Analytics user interface.
Instead of letting all that valuable information get lost every month, you can have the same data delivered directly to your WordPress dashboard or Blog.
Once you've identified which posts are getting the most traffic, you can optimize your content and conversion campaigns to drive more revenue for partners.
This strategy ensures that you always prioritize your most profitable content. That means you can save time and increase sales as efficiently as possible.
Step 5) Create an Email List and increase your revenue:
However you look at it, email marketing is still the best way to make passive income. All other methods fall short in one way or another.
You can get traffic, sell, promote from the email list.
Plus, it is full of people interested in your niche and already engaging with your content. That means you know they are interested in your niche and they will make an excellent audience for your affiliate marketing campaigns.
Here's the ONLY problem with email marketing: Most business owners struggle to expand their contact list in such a way that monetization makes sense.
In the same way that you can use conversion campaigns to drive traffic to your affiliate links, you can also use them to increase your email list.
You can create targeted popups, floating bars, full-screen welcome mats, and more to lure your site's traffic with lead magnets.
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